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WITR 89.7 FM - Rochester New York's most Listened to College Radio Station

Rochester New York listeners are provided a significant number of avenues by which they can participate in the broadcasts of WITR 89.7 FM. Phone calls, letters, tapes, performances, attendance at community events and even studio visits are encouraged. The main purpose of this WITR 89.7 FM policy is to remove the invisible barrier that so often exists between Rochester community members and the station and its broadcast program. WITR 89.7 FM's innovative policies enable students who have an interest in mass communication, radio, broadcasting, journalism or other general areas of radio broadcasting to receive hands on training in that area. The students and staff of Rochester Institute of Technology are proud of their WITR 89.7 FM.

WITR 89.7 FM is the Rochester area's most reliable college community radio station featuring the most informative and culturally relevant, non commercial radio programming on the Rochester New York dial to serve the surrounding communities of Hilton, Spencerport, Pittsford, Victor, Fairport, Canandaigua, Geneva, Geneseo, Batavia, and Cheektowaga.

The spectrum of cultural and current affairs subjects which most interest the Rochester community are reflected in the broadcast schedule of WITR 89.7 FM which includes the broadest possible range of cultural commentary, community information and alternative news and current events viewpoints to serve the needs of the Rochester communities. WITR 89.7 FM’s mission is to provide our Rochester listening community with educational alternative radio programming. Alternative is relative to the market, including the commercial market due to the fact that the audience listens to the radio, not exclusively commercial or non-commercial radio. So when WITR 89.7 FM programs the station, WITR 89.7 FM considers the entire radio market and determines if programming of a similar nature exists within the Rochester New York community.